Assorted nonsense and marginally relevant shenanigans via my personal delicious.com bookmarks.

- The Value of Social Media Ad Impressions: Straight from the "Duh" Department, this blog post from NielsenWire on the value and efficacy of different types of Facebook ad units isn't going to cause the ground to tremble and shake. However, it does provide some helpful measurement support to what should be some common sense tactics.

- Some People Should Stand When They Talk: Not going to ruin the joke. You just need to click on this one. Trust me.

- Digital Textbook Sales in U.S. Higher Education — A Five-Year Projection: No bet-hedging here: "Over the next five years, digital textbook sales in the United States will surpass 18% of combined new textbook sales for the Higher Education and Career Education markets. This increase will boost revenues for digital textbooks to more than $1 billion and necessitate a general overhaul of traditional textbook production processes."

- “Flip the Funnel” for the automotive sector: How retention can become the new acquisition for the auto industry: Joseph Jaffe's views and punditry can be hit or miss with me at times but this article is an interesting take on applying his new "Flip The Funnel" schtick to the incredibly traditional mindset of the auto industry. I might actually have to pick up his book now…

- How to Snatch an Expiring Domain: Looking for a tale of intrigue with twists, turns and loads of surprises…and it involves domain name acquisition? Then you've come to the right place.