Month: April, 2010

Ask An Interactivist: Goin’ Mobile With Social

A few weeks ago I had a wonderful opportunity for a short vacation — a roadtrip. The back story is that a good friend of mine that has lived in Chicago for the last 8 years had made the decision to move to Burlington, Vermont. (For the record, yes, a gal is also involved in [...]

The Day’s Delicious

Assorted nonsense and marginally relevant shenanigans via my personal delicious.com bookmarks. – The Value of Social Media Ad Impressions: Straight from the "Duh" Department, this blog post from NielsenWire on the value and efficacy of different types of Facebook ad units isn't going to cause the ground to tremble and shake. However, it does provide [...]

Advertising and the Art of Storytelling

The video below came to me a few weeks ago via the wonder of interwebnets, making its way into my consciousness and social media stream like the virtual crowd surfer it is, passed to me by some now-forgotten friend/follower/member of the digerati.   When it comes to storytelling, every two-bit English comp major will blithely [...]

Ask An Interactivist: Facebook Groups Vs. Fan Pages

I get questions all the time via email, Facebook, Twitter, etc. about the random and not-so-random happenings in the digital advertising/marketing space. Today’s question comes from the very talented Kansas City-based musician Joe Athon. It all started, innocently enough, with a Facebook wall posting… The article Joe’s referencing can be read here. Naturally, I couldn’t [...]

The Day’s Delicious

Assorted nonsense and marginally relevant shenanigans via my personal delicious.com bookmarks. – Approved! Plucky Underdog Opera Now on iPhone: Via wired.com comes this quick hit of a review of the new Opera app for iPhone. While it's "got it where it counts" (page load time), there are enough drawbacks (funky zoom) to make me think [...]