Assorted nonsense and marginally relevant shenanigans via my personal delicious.com bookmarks. – Content Strategy « Michael McWatters: I love Venn diagrams and this one is beautiful in its simplicity. This ain’t rocket surgery, folks. [Link via @thehilker] – TED Initiatives: Ads Worth Spreading: Holy crap. This seriously has my gears turning. – Why are Social [...]

Assorted nonsense and marginally relevant shenanigans via my personal delicious.com bookmarks. – brand new: Post digital briefs and stuff: A great presentation here on the necessary evolution of the creative brief in the post-digital age. – A Movie for Anyone On FaceBook: A fantastic and short deconstruction of Facebook…using construction paper and common sense. (Props [...]

Day 2 kicked off with a quiet bang with a State of the Industry keynote roundtable. Among those participating was Rishad Tobaccowala, the CEO of digital think tank Denuo, who quickly became my hero for the morning. It was a format that made for lively discussion and soundbites (soundbytes?). Here are a few of my faves… “The [...]

      Aside from some very un-Northern California weather, ad:tech San Francisco kicked off with the expected barrage of stats, charts, case studies and digital punditry. And oh yeah…anyone heard about this recession thing that’s happening? Apparently it’s a big deal in the ad industry. Still, with over 12,000 conference pre-registrants, ad:tech remains a formidable event [...]

Let’s face it, kids: no one gives an advertising award for the best PowerPoint presentation or client conference report. We win awards in advertising based on the work we produce. The success of the work is the collective success of the team that brought it to life. Given that, my job is to provide the [...]